Over
the years, Ray Ban continues to impress its customers by producing and
marketing sunglasses which are not only durable and protective, but also
fashionable and timeless.
Back in its initial introduction, Ray Ban Wayfarer glasses
stood out because of the way eyes got protection against extreme lighting. Ray
Ban was first to take advantage of polarized technology, which gave body and
bones to the dreams of Edwin Land and his team from the Polaroid Corporation.
The effective use of such technology made a huge impact in the field of eye protection. Making Wayfarers available in the market became the foundation of vision support and care. At the same time, the use of revolutionary materials other than metal frames caught fire and suited celebrity fashion.
Simply,
the dawn of Ray Ban Wayfarer made it possible for trendy, lightweight,
protective and strong, to come together in an eyewear product. This had been
one of those things which competitors only wished they had managed to bring to
the market. It was not really surprising that other brands or companies
produced their own versions which evidently look like Wayfarers.
Wayfarers were developed to provide the needed shade and protection for the
eyes especially in very bright places (think snow and beaches). Wayfarer owners
and users could all attest that these sunglasses were able to deliver
protection and served as aid to vision.
In addition, customers were happy for they had more than enough choices in
terms of frame colors, tints of the lens, and sizes. For example, Ray Ban Wayfarer tortoise units, as well as the black Wayfarer sunglasses always make the sold-out list in
stores!
Ray
Ban has now redesigned the Wayfarer to reflect the change of times. The
original version was twice or thrice the size of eye sockets; the new Wayfarer makes were noticeably smaller compared to those
earlier manufactured. The modern twist is about being less obtrusive to the
face.
More
than the combo of classic style and more modern look, Ray Ban Wayfarersunglasses are still in demand because they are known to deliver the
sought-after eye protection.
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