Monday, May 30, 2016

How Compact Powder Came to Be

Bringing loose powder is a big no-no when you are travelling. You might end up having messy pouch because of the makeup powder. Well that was before they discovered pressed powder and loose powder compacts.      

             Powder compact also known as powder box and powder case is a makeup product. It is a small round or square container that is made of metal. It contains a mirror, pressed or loose face powder with a gauze sifter and a powder puff. If you want full coverage you can also bring a small fluffy powder brush with you.

             The history of powder compacts started way back on the early 1900’s.  That time pale and white  makeup powder was so popular That time it had not yet accepted in the society so those who use it kept it hidden with their jewelries.  It was in 1908 when Sears made an advertisement about it saying that it is too small to fit in a pocketbook,  so back then when you say compact, it is a  case made of metal for you to keep your face powder makeup.  

             Since then compact powder had been that carried by women in a trendy way. In fact companies like Tiffany and Cartier created a case with compartments, that can store several items in a small space, these includes powder compact, lipstick, watch, reading glasses, or keys. And on the 1930’s, compacts were updated regularly to match fashion trends. It eventually became a popular souvenir and picked as mementos for holidays spent abroad.

             Despite the widespread production of this makeup powder up to the 1960s, the popularity started to fade with the production of plastic case that can easily be discarded after the powder ran out.    Deirdre Clemente who suggested on changing make-up trends  from pale and powdered complexion to a more natural look, this contributed to the decrease of their popularity. 

Nowadays, compact powders are mostly seen in a plastic case are so popular. Though there are still compacts that can give you pale and powdered makeup, most compacts contain tinted powders.

Check out the website Shopbop, for different compacts, they can keep you all free and fresh all-day.

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